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How to Start a Presentation: 12 Ways to Keep Your Audience Hooked

Written by: Nayomi Chibana

Wondering how to start a presentation that makes your audience sit up in their seats with excitement?

"Today, you will learn something that will add 10 years to your life."

"20 years from now, your job won't exist."

"Did you know that more people have access to a mobile phone than a toilet?"

Presentation starters like these are key to grabbing your audience's attention and making the most of the time allotted to you.

Instead of thanking the audience, making an unrelated joke or apologizing for a technical issue, why not dive right into the subject matter with a gripping statement or thought-provoking question?

To help you craft your own killer presentation starters, we've sorted through some of the most popular TED talks in history and created this list of the most effective ways to start your next presentation .

Many of these presentation starters are successful because they appeal to human emotions such as curiosity, awe, surprise or fear. You can learn more about creating viral content that triggers emotional responses in the video below .

This video distills 12 killer strategies to start your presentation and keep the audience's attention throughout.

• Knowing how to start a presentation is crucial because it sets the tone for the rest of the presentation. A strong and engaging opening can capture the audience's attention and generate interest in your presentation.
• There are many ways to start a presentation: make a provocative statement, incite curiosity; shock the audience; tell a story, be authentic;  quote a famous or influential person.
• Here are other presentation opening strategies: Begin with a captivating visual; ask a question; use silence; start with a prop; tell a relevant joke; use the word "imagine.
• Take advantage of Visme's free online presentation software to create attention-grabbing presentations that align with your branding and engage your audience.
• If you're short on time, tap into the power of Visme's AI presentation maker to create stunning presentations in minutes. Simply describe what you want to create, select your preferred design option and let the tool do the heavy lifting.

How to Start a Presentation

Knowing how to start a presentation is just as crucial as the message you're trying to convey. If you can't start it effectively, you might not be able to leave a strong enough impact by the end of it.

TED speakers are some of the best presenters in the world, and there's a lot you can learn from their talks. Below, we've handpicked some of these presentations that start with a bang and manage to keep the audience hooked till the very end.

1 Make a provocative statement.

"I want to discuss with you this afternoon why you're going to fail to have a great career."

One surefire way to get your audience's attention is to make a provocative statement that creates interest and a keen desire to know more about what you have to say.

The presentation above, for example, does just that by making a surprising first statement that inspires surprise, amusement, curiosity and fear at the same time.

With 4.8 million views and counting, this talk by an economics professor draws you in precisely because it steers clear of the traditional talk, using blunt humor to enumerate all the irrational excuses people make for not pursuing their dreams and passions.

2 Incite curiosity.

"I need to make a confession at the outset here. A little over 20 years ago, I did something that I regret, something that I'm not particularly proud of. Something that, in many ways, I wish no one would ever know, but here I feel kind of obliged to reveal."

Another way to grab your audience by the collar is to incite curiosity. In this popular TED talk viewed over 15.4 million times, career analyst Dan Pink succeeds at getting the entire audience to look at him intently, waiting for his next word, by resorting to an opening statement that builds suspense.

Since human beings are by nature curious creatures, most people in the audience were probably asking themselves "What did he do?" and imagining all sorts of possible scenarios.

3 Shock the audience.

"You will live seven and a half minutes longer than you would have otherwise, just because you watched this talk."

In many ways related to the previous two presentation starters, this hook involves making a counter-intuitive or paradigm-shifting statement that goes against a popular belief or simply shocks due to the perceived impossibility of the proposed statement.

This introduction by game designer Jane McGonigal, for example, achieves a level of surprise by making a seemingly improbable assertion. After hearing this kind of statement, most people will want to listen to your entire talk, if not out of genuine interest, then at least for the sake of pacifying their incredulity.

(By the way, she makes good on her promise by revealing a game she designed to boost resilience, which is backed by scientific research.)

4 Tell a story.

"When I was seven years old and my sister was just five years old, we were playing on top of a bunk bed..."

As covered in a previous post , storytelling is the key ingredient that separates good, engaging presentations from bad ones that lack a clear message and persuasive delivery.

In his popular talk on the secret to being more productive, psychologist Shawn Achor tells a childhood story to lead into the effectiveness of positive psychology. He then goes on to provide concrete evidence backing his claim that pursuing happiness, rather than productivity for its own sake, actually makes you more--not less--productive.

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5  Be authentic.

"I'm going to tell you a little bit about my TEDxHouston Talk. I woke up the morning after I gave that talk with the worst vulnerability hangover of my life. And I actually didn't leave my house for about three days."

Another way to draw your audience into your own world is to tell a revealing personal story. This is certainly not easy but, when done right, can quickly spark interest in your topic and build an emotional connection between you and your audience.

In Brene Brown's talk on confronting shame, she begins by admitting that she felt embarrassed over the revelations she had made in her massively popular TED talk on embracing vulnerability.

6 Quote an influential person.

One of the easiest ways to start a presentation is to quote an influential person. In these cases, it's best to use a pithy, short and relevant quote to catch your audience's attention.

In the widely viewed video above, for example, writer Andrew Solomon quotes Emily Dickinson to begin his talk on depression, an illness he asserts affects many more people than the official figures suggest.

The quote is particularly powerful and effective because it eloquently describes the state of depression from the point of view of a person who is feeling all the emotions associated with it.

7 Begin with a captivating visual.

To introduce this fascinating TED talk on how movements really get started, entrepreneur Derek Sivers uses some surprising footage to support his statements. They are especially captivating because they debunk widely held beliefs on the matter, proving that it takes more than just a charismatic leader to start a revolution of any sort.

8 Ask a question.

"Do you think it's possible to control someone's attention? Even more than that, what about predicting human behavior?"

In this attention-grabbing presentation on the flaws in human perception, world-famous pickpocket Apollo Robbins starts off by asking the audience a question that leads right into the meat of his talk, which has been viewed worldwide more than 10.5 million times.

In these cases, it's best to pose a question that will really get your audience thinking and, in the best possible scenario, challenge their prevailing beliefs or preconceptions on a certain topic.

51 Best Presentation Slides for Engaging Presentations (2024)

9 Use silence.

Another effective technique--which should only be used if you're a seasoned presenter and are able to maintain your composure throughout--is to leverage silence to command a room.

Watch, for example, how musician Amanda Palmer starts off her talk by not saying a word, simply breathing in and out and using props to communicate her message.

Although you may not want to resort to both silence and using a prop in your presentation, this is a very effective dramatic technique that, if done right, quickly draws all eyes to you.

10 Start with a prop.

Considering that the audience's gaze is attracted by motion and visual objects, another way to hook them right from the outset is to use a prop.

Take a look at how best-selling author Susan Cain uses a physical object to visually complement her opening story on her first summer camp experience. It not only adds a dramatic effect, it also keeps viewers eyes on her while on stage.

11 Tell a relevant joke.

"Okay, now I don't want to alarm anybody in this room, but it's just come to my attention that the person to your right is a liar."

Humor is not only a good way to break the ice and endear the audience to you right from the outset, it can also be very effective in getting your point across if it's relevant to your talk.

Lie detector Pamela Meyer, for example, deftly uses both humor and an element of surprise in her opening statement as she tells the audience that the person to their right is probably a liar. This gets the audience to laugh and then focus on her topic at the same time.

She goes on to give some shocking statistics (such as that on any given day, we're lied to up to 200 times) and delivers an intriguing talk that has been seen close to 13 million times.

12 Use the word "imagine."

"Imagine a big explosion as you climb through 3,000 ft. Imagine a plane full of smoke. Imagine an engine going clack, clack, clack. It sounds scary."

Lastly, there are times when leading your audience to use their imaginations is the best bet. You can prompt them to do this by using the commands "imagine," "think of" or "picture this." These are just a few of the most powerful opening words for presentation.

Plane crash survivor Ric Elias, for example, uses this technique in the video above to quickly thrust his audience into the central scene of his harrowing story.

Learn How to Start a Presentation Effectively

What about your next presentation? Have you thought about how you're going to set the mood for your talk? We've rounded up some of the best way to start a presentation.

When you're ready to get started creating your presentation, give Visme's presentation software a try! The tool comes with an AI writer that helps you generate killer content for your next presentation in seconds.

Plus, check out our post on how to end a presentation so you both start and end your speech with a bang.

And if you want to learn all our secrets on how to deliver an unforgettable presentation, as well as how to create visual slides with impact, grab our free e-book below.

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About the Author

Nayomi Chibana is a journalist and writer for Visme’s Visual Learning Center. Besides researching trends in visual communication and next-generation storytelling, she’s passionate about data-driven content.

How to open your talk with a question

by Tony Burns

Do you sometimes struggle to decide how to open your presentations? We know that the way we begin is important – it creates the first impression that the audience will receive so there’s a bit of pressure around getting it “right”. The CRC (Context – Relevance – Credibility) method that we teach on our courses is simple and effective – but as you become more confident, you may start looking for something a bit different – something that helps make you and your presentation more memorable.

I (Tony) recently had the pleasure of attending a number of presentations from 2015 Toastmasters World Champion, Mohammed Qahtani.  I was, of course, analyzing Mohammed’s techniques and one thing that I noticed is how he opened his talks. Check out the begining of his winning speech:

Did you get it? You have to be alert because it’s over so quickly!

He starts by asking a question.

In this case “What?” (in other words “What’s the problem with what I’m doing?)

So short and direct and funny that it immediately drew us in.

When I watched his presentations over the weekend of New Zealand Toastmasters conference here in Wellington, I started to see that asking a question , seemed to be  Mohammed’s  “go to” method for starting a talk.

So could you use the same technique? What are the pro and cons of this technique?

The main thing to avoid is asking a trite or manipulative question that annoys your audience. Unfortunately a lot of presenters mis-use the question technique by asking questions like “Who here would like to make more money?” or “Have you ever had to deal with a difficult person?”

This feels incredibly patronising to any other than an audience of little children – in fact, adults will feel like you are treating them like little children and immediatley become resistant – so don’t do it!

Instead, design a “strategic question” – a question that does not have an obvious answer or maybe one where the intuitive answer is wrong. Or, a question that gets the audience to consider something that they’ve never thought about before.

This takes some planning and thinking. So don’t leave it to the last minute to design such questions as you’ll probably under-utilise the opportunity that opening with a question offers.

It’s important that your question links logically to your Destination Statement (aka your Key Message). For example, in the Kiva presentation that we use to demonstrate the use of the SpeakerMap™ , the Destination Statement is “Lend $25 to a poor person.” The thrust of the presentation is that it’s possible to help poor people by lending money rather that giving money. This is a new concept for most people so your opening question might be:

“How would you feel if you gave money to help a poor person only to have them give it back to you later?” or

“If I asked you to give $100 to a poor person would you do it?  But what if I told you that after three months, you get that $100 back – guaranteed. Then would you do it?”

Do you see how powerful this technique can be?

You’ve involved your audience, made them think and introduced your topic, all within seconds of opening your mouth. Very impressive!

So what strategic question might you use to open your next presentation?

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Home Blog Presentation Ideas How to Start a Presentation: 5 Strong Opening Slides and 12 Tricks To Test

How to Start a Presentation: 5 Strong Opening Slides and 12 Tricks To Test

Knowing how to start a presentation is crucial: if you fail to capture the audience’s attention right off the bat, your entire presentation will flop. Few listeners will stick with you to the end and retain what you have told.

That is mildly unpleasant when you are doing an in-house presentation in front of your colleagues. But it can become utterly embarrassing when you present in front of larger audiences (e.g., at a conference) or worse – delivering a sales presentation to prospective customers.

Here is how most of us begin a presentation: give an awkward greeting, thank everyone for coming, clear our throats, tap the mic, and humbly start to mumble about our subject. The problem with such an opening performance? It effectively kills and buries even the best messages.

Table of Contents

• The Classic Trick: Open a Presentation with an Introduction
• Open a Presentation with a Hook
• Begin with a Captivating Visual
• Ask a “What if…” Question
• Use the Word “Imagine”
• Leverage The Curiosity Gap
• The Power of Silence
• Facts as Weapons of Communication
• Fact vs. Myths
• The Power of Music
• Physical Activity
• Acknowledging a Person

How to Start a PowerPoint Presentation The Right Way

Let’s say you have all of your presentation slides polished up (in case you don’t, check our quick & effective PowerPoint presentation design tips first). Your presentation has a clear storyline and agenda. Main ideas are broken into bite-sized statements for your slides and complemented with visuals. All you have left is to figure out how you begin presenting.

The best way is to appeal to and invoke certain emotions in your audience – curiosity, surprise, fear, or good old amusements. Also, it is recommended to present your main idea in the first 30 seconds of the presentation. And here’s how it’s done.

1. The Classic Trick: Open a Presentation with an Introduction

When you don’t feel like reinventing the wheel, use a classic trick from the book – start with a quick personal introduction. Don’t want to sound as boring as everyone else with your humble “Hi, I’m John, the head of the Customer Support Department”? Great, because we are all about promoting effective presentation techniques (hint: using a dull welcome slide isn’t one of them).

Here’s how to introduce yourself in a presentation the right way.

a. Use a link-back memory formula

To ace a presentation, you need to connect with your audience. The best way to do so is by throwing in a simple story showing who you are, where you came from, and why your words matter.

The human brain loves a good story, and we are more inclined to listen and retain the information told this way. Besides, when we can relate to the narrator (or story hero), we create an emotional bond with them, and, again – become more receptive, and less skeptical of the information that is about to be delivered.

So here are your presentation introduction lines:

My name is Joanne, and I’m the Head of Marketing at company XYZ. Five years ago I was working as a waitress, earning $10/hour and collecting rejection letters from editors. About ten letters every week landed to my mailbox. You see, I love words, but decent publisher thought mine were good enough. Except for the restaurant owner. I was very good at up-selling and recommending dishes to the customers. My boss even bumped my salary to $15/hour as a token of appreciation for my skill. And this made me realize: I should ditch creative writing and focus on copywriting instead. After loads of trial and error back in the day, I learned how to write persuasive copy. I was no longer getting rejection letters. I was receiving thousands of emails saying that someone just bought another product from our company. My sales copy pages generated over $1,500,000 in revenue over last year. And I want to teach you how to do the same”

b. Test the Stereotype Formula

This one’s simple and effective as well. Introduce yourself by sharing an obvious stereotype about your profession. This cue will help you connect with your audience better, make them chuckle a bit, and set a lighter mood for the speech to follow.

Here’s how you can frame your intro:

“My name is ___, and I am a lead software engineer at our platform [Your Job Title]. And yes, I’m that nerdy type who never liked presenting in front of large groups of people. I would rather stay in my den and write code all day long. [Stereotype]. But hey, since I have mustered enough courage…let’s talk today about the new product features my team is about to release….”

After sharing a quick, self-deprecating line, you transition back to your topic, reinforcing the audience’s attention . Both of these formulas help you set the “mood” for your further presentation, so try using them interchangeably on different occasions.

2. Open a Presentation with a Hook

Wow your audience straight off the bat by sharing something they would not expect to hear. This may be one of the popular first-time presentation tips but don’t rush to discard it.

Because here’s the thing: psychologically , we are more inclined to pay attention whenever presented with an unexpected cue. When we know what will happen next – someone flips the switch, and lights turn on – we don’t really pay much attention to that action.

But when we don’t know what to expect next – e.g., someone flips the switch and a bell starts ringing – we are likely to pay more attention to what will happen next. The same goes for words: everyone loves stories with unpredictable twists. So begin your presentation with a PowerPoint introduction slide or a line that no one expects to hear.

Here are a few hook examples you can swipe:

a. Open with a provocative statement

It creates an instant jolt and makes the audience intrigued to hear what you are about to say next – pedal back, continue with the provocation, or do something else that they will not expect.

“You will live seven and a half minutes longer than you would have otherwise, just because you watched this talk.”

That’s how Jane McGonigal opens one of her TED talks . Shocking and intriguing, right?

b. Ask a rhetorical, thought-provoking question

Seasoned presenters know that one good practice is to ask a question at the beginning of a presentation to increase audience engagement. Rhetorical questions have a great persuasive effect – instead of answering aloud, your audience will silently start musing over it during your presentation. They aroused curiosity and motivated the audience to remain attentive, as they did want to learn your answer to this question.

To reinforce your message throughout the presentation, you can further use the Rhetorical Triangle Concept – a rhetorical approach to building a persuasive argument based on Aristotle’s teachings.

c. Use a bold number, factor stat

A clean slide with some mind-boggling stat makes an undeniably strong impact. Here are a few opening statement examples you can use along with your slide:

• Shock them: “We are effectively wasting over $1.2 billion per year on producing clothes no one will ever purchase”
• Create empathy: “Are you among the 20% of people with undiagnosed ADHD?”
• Call to arms: “58% of marketing budgets are wasted due to poor landing page design. Let’s change this!”
• Spark curiosity: “Did you know that companies who invested in speech recognition have seen a 13% increase in ROI within just 3 years?”

3. Begin with a Captivating Visual

Compelling visuals are the ABC of presentation design – use them strategically to make an interesting statement at the beginning and throughout your presentation. Your first presentation slide can be text-free. Communicate your idea with a visual instead – a photo, a chart, an infographic, or another graphics asset.

Visuals are a powerful medium for communication as our brain needs just 13 milliseconds to render what our eyes see, whereas text comprehension requires more cognitive effort.

Relevant images add additional aesthetic appeal to your deck, bolster the audience’s imagination, and make your key message instantly more memorable.

Here’s an intro slide example. You want to make a strong presentation introduction to global pollution.  Use the following slide to reinforce the statement you share:

“Seven of nine snow samples taken on land in Antarctica found chemicals known as PFAs, which are used in industrial products and can harm wildlife”

Source: Reuters

4. Ask a “What if…” Question

The “what if” combo carries massive power. It gives your audience a sense of what will happen if they choose to listen to you and follow your advice.  Here are a few presentations with starting sentences + slides to illustrate this option:

Alternatively, you can work your way to this point using different questions:

• Ask the audience about their “Why.” Why are they attending this event, or why do they find this topic relevant?
• Use “How” as your question hook if you plan to introduce a potential solution to a problem.
• If your presentation has a persuasion factor associated, use “When” as a question to trigger the interest of the audience on, for example, when they are planning to take action regarding the topic being presented (if we talk about an inspirational presentation).

5. Use the Word “Imagine”

“Imagine,” “Picture This,” and “Think of” are better word choices for when you plan to begin your presentation with a quick story.

Our brain loves interacting with stories. In fact, a captivating story makes us more collaborative. Scientists have discovered that stories with tension during narrative make us:

• Pay more attention,
• Share emotions with the characters and even mimic the feelings and behaviors of those characters afterward.

That’s why good action movies often feel empowering and make us want to change the world too. By incorporating a good, persuasive story with a relatable hero, you can also create that “bond” with your audience and make them more perceptive to your pitch – donate money to support the cause; explore the solution you are offering, and so on.

6. Leverage The Curiosity Gap

The curiosity gap is another psychological trick frequently used by marketers to solicit more clicks, reads, and other interactions from the audience. In essence, it’s the trick you see behind all those clickbait, Buzzfeed-style headlines:

Not everyone is a fan of such titles. But the truth is – they do the trick and instantly capture attention. The curiosity gap sparks our desire to dig deeper into the matter. We are explicitly told that we don’t know something important, and now we crave to change that. Curiosity is an incredibly strong driving force for action – think Eve, think Pandora’s Box.

So consider incorporating these attention grabbers for your presentation speech to shock the audience. You can open with one, or strategically weave them in the middle of your presentation when you feel like your audience is getting tired and may lose their focus.

Here’s how you can use the curiosity gap during your presentation:

• Start telling a story, pause in the middle, and delay the conclusion of it.
• Withhold the key information (e.g., the best solution to the problem you have described) for a bit – but not for too long, as this can reduce the initial curiosity.
• Introduce an idea or concept and link it with an unexpected outcome or subject – this is the best opening for a presentation tip.

7. The Power of Silence

What would you do if you attended a presentation in which the speaker remains silent for 30 seconds after the presentation starts? Just the presenter, standing in front of the audience, in absolute silence.

Most likely, your mind starts racing with thoughts, expecting something of vital importance to be disclosed. The surprise factor with this effect is for us to acknowledge things we tend to take for granted.

It is a powerful resource to introduce a product or to start an inspirational presentation if followed by a fact.

8. Facts as Weapons of Communication

In some niches, using statistics as the icebreaker is the best method to retain the audience’s interest.

Say your presentation is about climate change. Why not introduce a not-so-common fact, such as the amount of wool that can be produced out of oceanic plastic waste per month? And since you have to base your introduction on facts, research manufacturers that work with Oceanic fabrics from recycled plastic bottles .

Using facts helps to build a better narrative, and also gives leverage to your presentation as you are speaking not just from emotional elements but from actually recorded data backed up by research.

9. Fact vs. Myths

Related to our previous point, we make quite an interesting speech if we contrast a fact vs. a myth in a non-conventional way: using a myth to question a well-accepted fact, then introducing a new point of view or theory, backed on sufficient research, that proves the fact wrong. This technique, when used in niches related to academia, can significantly increase the audience’s interest, and it will highlight your presentation as innovative.

Another approach is to debunk a myth using a fact. This contrast immediately piques interest because it promises to overturn commonly held beliefs, and people naturally find it compelling when their existing knowledge is put to the test. An example of this is when a nutritionist wishes to speak about how to lose weight via diet, and debunks the myth that all carbohydrates are “bad”.

10. The Power of Music

Think about a presentation that discusses the benefits of using alternative therapies to treat anxiety, reducing the need to rely on benzodiazepines. Rather than going technical and introducing facts, the presenter can play a soothing tune and invite the audience to follow an exercise that teaches how to practice breathing meditation . Perhaps, in less than 2 minutes, the presenter can accomplish the goal of exposing the advantages of this practice with a live case study fueled by the proper ambiance (due to the music played in the beginning).

11. Physical Activity

Let’s picture ourselves in an in-company presentation about workspace wellness. For this company, the sedentary lifestyle their employees engage in is a worrying factor, so they brought a personal trainer to coach the employees on a basic flexibility routine they can practice in 5 minutes after a couple of hours of desk time.

“Before we dive in, let’s all stand up for a moment.” This simple instruction breaks the ice and creates a moment of shared experience among the attendees. You could then lead them through a brief stretching routine, saying something like, “Let’s reach up high, and stretch out those muscles that get so tight sitting at our desks all day.” With this action, you’re not just talking about workplace wellness, you’re giving them a direct, personal experience of it.

This approach has several advantages. Firstly, it infuses energy into the room and increases the oxygen flow to the brain, potentially boosting the audience’s concentration and retention. Secondly, it sets a precedent that your presentation is not going to be a standard lecture, but rather an interactive experience. This can raise the level of anticipation for what’s to come, and make the presentation a topic for future conversation between coworkers.

12. Acknowledging a Person

How many times have you heard the phrase: “Before we begin, I’d like to dedicate a few words to …” . The speaker could be referring to a mentor figure, a prominent person in the local community, or a group of people who performed charity work or obtained a prize for their hard work and dedication. Whichever is the reason behind this, acknowledgment is a powerful force to use as a method of starting a presentation. It builds a connection with the audience, it speaks about your values and who you admire, and it can transmit what the conversation is going to be about based on who the acknowledged person is.

Closing Thoughts

Now you know how to start your presentation – you have the opening lines, you have the slides to use, and you can browse even more attractive PowerPoint presentation slides and templates on our website. Also, we recommend you visit our article on how to make a PowerPoint Presentation to get familiarized with the best tactics for professional presentation design and delivery, or if you need to save time preparing your presentation, we highly recommend you check our AI Presentation Maker to pair these concepts with cutting-edge slide design powered by AI.

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How to Start a Presentation: 5 Templates and 90 Example Phrases

By Status.net Editorial Team on February 27, 2024 — 11 minutes to read

Starting a presentation effectively means capturing your audience’s attention from the very beginning. It’s important because it sets the tone for the entire presentation and establishes your credibility as a speaker.

Effective Openers: 5 Templates

Your presentation’s beginning sets the stage for everything that follows. So, it’s important to capture your audience’s attention right from the start. Here are some tried-and-true techniques to do just that.

1. Storytelling Approach

When you start with a story, you tap into the natural human love for narratives. It can be a personal experience, a historical event, or a fictional tale that ties back to your main point.

Example Introduction Template 1:

“Let me tell you a story about…”

Example : “Let me tell you a story about how a small idea in a garage blossomed into the global brand we know today.”

2. Quotation Strategy

Using a relevant quote can lend authority and thematic flavor to your presentation. Choose a quote that is provocative, enlightening, or humorous to resonate with your audience.

Example Introduction Template 2:

“As [Famous Person] once said…”

Example : “As Steve Jobs once said, ‘Innovation distinguishes between a leader and a follower.'”

3. Questioning Technique

Engage your audience directly by opening with a thoughtful question. This encourages them to think and become active participants.

Example Introduction Template 3:

“Have you ever wondered…”

Example : “Have you ever wondered what it would take to reduce your carbon footprint to zero?”

4. Statistical Hook

Kick off with a startling statistic that presents a fresh perspective or underscores the importance of your topic.

Example Introduction Template 4:

“Did you know that…”

Example : “Did you know that 90% of the world’s data was generated in the last two years alone?”

5. Anecdotal Method

Share a brief, relatable incident that highlights the human aspect of your topic. It paves the way for empathy and connection.

Example Introduction Template 5:

“I want to share a quick anecdote…”

Example : “I want to share a quick anecdote about a time I experienced the customer service that went above and beyond what anyone would expect.”

How to Start a Powerpoint Presentation: 45 Example Phrases

Starting a PowerPoint presentation effectively can captivate your audience and set the tone for your message. The opening phrases you choose are important in establishing rapport and commanding attention. Whether you’re presenting to colleagues, at a conference, or in an academic setting, these phrases will help you begin with confidence and poise:

• 1. “Good morning/afternoon/evening, everyone. Thank you for joining me today.”
• 2. “Welcome, and thank you for being here. Let’s dive into our topic.”
• 3. “I’m excited to have the opportunity to present to you all about…”
• 4. “Thank you all for coming. Today, we’re going to explore…”
• 5. “Let’s begin by looking at the most important question: Why are we here today?”
• 6. “I appreciate your time today, and I promise it will be well spent as we discuss…”
• 7. “Before we get started, I want to express my gratitude for your presence here today.”
• 8. “It’s a pleasure to see so many familiar faces as we gather to talk about…”
• 9. “I’m thrilled to kick off today’s presentation on a topic that I am passionate about—…”
• 10. “Welcome to our session. I’m confident you’ll find the next few minutes informative as we cover…”
• 11. “Let’s embark on a journey through our discussion on…”
• 12. “I’m delighted to have the chance to share my insights on…”
• 13. “Thank you for the opportunity to present to such an esteemed audience on…”
• 14. “Let’s set the stage for an engaging discussion about…”
• 15. “As we begin, I’d like you to consider this:…”
• 16. “Today marks an important discussion on a subject that affects us all:…”
• 17. “Good day, and welcome to what promises to be an enlightening presentation on…”
• 18. “Hello and welcome! We’re here to delve into something truly exciting today…”
• 19. “I’m honored to present to you this comprehensive look into…”
• 20. “Without further ado, let’s get started on a journey through…”
• 21. “Thank you for carving time out of your day to join me for this presentation on…”
• 22. “It’s wonderful to see such an engaged audience ready to tackle the topic of…”
• 23. “I invite you to join me as we unpack the complexities of…”
• 24. “Today’s presentation will take us through some groundbreaking ideas about…”
• 25. “Welcome aboard! Prepare to set sail into the vast sea of knowledge on…”
• 26. “I’d like to extend a warm welcome to everyone as we focus our attention on…”
• 27. “Let’s ignite our curiosity as we begin to explore…”
• 28. “Thank you for your interest and attention as we dive into the heart of…”
• 29. “As we look ahead to the next hour, we’ll uncover the secrets of…”
• 30. “I’m eager to share with you some fascinating insights on…”
• 31. “Welcome to what I believe will be a transformative discussion on…”
• 32. “This morning/afternoon, we’ll be venturing into the world of…”
• 33. “Thank you for joining me on this exploration of…”
• 34. “I’m delighted by the turnout today as we embark on this exploration of…”
• 35. “Together, let’s navigate the intricacies of…”
• 36. “I’m looking forward to engaging with you all on the subject of…”
• 37. “Let’s kick things off with a critical look at…”
• 38. “Thank you for your presence today as we shine a light on…”
• 39. “Welcome to a comprehensive overview of…”
• 40. “It’s a privilege to discuss with you the impact of…”
• 41. “I’m glad you could join us for what promises to be a thought-provoking presentation on…”
• 42. “Today, we’re going to break down the concept of…”
• 43. “As we get started, let’s consider the significance of our topic:…”
• 44. “I’m thrilled to lead you through today’s discussion, which centers around…”
• 45. “Let’s launch into our session with an eye-opening look at…”

Starting a Presentation: 45 Examples

Connecting with the audience.

When starting a presentation, making a genuine connection with your audience sets the stage for a successful exchange of ideas. Examples:

• “I promise, by the end of this presentation, you’ll be as enthusiastic about this as I am because…”
• “The moment I learned about this, I knew it would be a game-changer and I’m thrilled to present it to you…”
• “There’s something special about this topic that I find incredibly invigorating, and I hope you will too…”
• “I get a rush every time I work on this, and I hope to transmit that energy to you today…”
• “I’m thrilled to discuss this breakthrough that could revolutionize…”
• “This project has been a labor of love, and I’m eager to walk you through…”
• “When I first encountered this challenge, I was captivated by the possibilities it presented…”
• “I can’t wait to dive into the details of this innovative approach with you today…”
• “It’s genuinely exhilarating to be at the edge of what’s possible in…”
• “My fascination with [topic] drove me to explore it further, and I’m excited to share…”
• “Nothing excites me more than talking about the future of…”
• “Seeing your faces, I know we’re going to have a lively discussion about…”
• “The potential here is incredible, and I’m looking forward to discussing it with you…”
• “Let’s embark on this journey together and explore why this is such a pivotal moment for…”
• “Your engagement in this discussion is going to make this even more exciting because…”

Building Credibility

You present with credibility when you establish your expertise and experience on the subject matter. Here’s what you can say to accomplish that:

• “With a decade of experience in this field, I’ve come to understand the intricacies of…”
• “Having led multiple successful projects, I’m excited to share my insights on…”
• “Over the years, working closely with industry experts, I’ve gleaned…”
• “I hold a degree in [your field], which has equipped me with a foundation for…”
• “I’m a certified professional in [your certification], which means I bring a certain level of expertise…”
• “Having published research on this topic, my perspective is grounded in…”
• “I’ve been a keynote speaker at several conferences, discussing…”
• “Throughout my career, I’ve contributed to groundbreaking work in…”
• “My experience as a [your previous role] has given me a unique outlook on…”
• “Endorsed by [an authority in your field], I’m here to share what we’ve achieved…”
• “The program I developed was recognized by [award], highlighting its impact in…”
• “I’ve trained professionals nationwide on this subject and witnessed…”
• “Collaborating with renowned teams, we’ve tackled challenges like…”
• “I’ve been at the forefront of this industry, navigating through…”
• “As a panelist, I’ve debated this topic with some of the brightest minds in…”

Projecting Confidence

• “I stand before you today with a deep understanding of…”
• “You can rely on the information I’m about to share, backed by thorough research and analysis…”
• “Rest assured, the strategies we’ll discuss have been tested and proven effective in…”
• “I’m certain you’ll find the data I’ll present both compelling and relevant because…”
• “I’m fully confident in the recommendations I’m providing today due to…”
• “The results speak for themselves, and I’m here to outline them clearly for you…”
• “I invite you to consider the evidence I’ll present; it’s both robust and persuasive…”
• “You’re in good hands today; I’ve navigated these waters many times and have the insights to prove it…”
• “I assure you, the journey we’ll take during this presentation will be enlightening because…”
• “Your success is important to me, which is why I’ve prepared diligently for our time together…”
• “Let’s look at the facts; they’ll show you why this approach is solid and dependable…”
• “Today, I present to you a clear path forward, grounded in solid experience and knowledge…”
• “I’m confident that what we’ll uncover today will not only inform but also inspire you because…”
• “You’ll leave here equipped with practical, proven solutions that you can trust because…”
• “The solution I’m proposing has been embraced industry-wide, and for good reason…”

Organizational Preview

Starting your presentation with a clear organizational preview can effectively guide your audience through the content. This section helps you prepare to communicate the roadmap of your presentation.

Outlining the Main Points

You should begin by briefly listing the main points you’ll cover. This lets your audience know what to expect and helps them follow along. For example, if you’re presenting on healthy eating, you might say, “Today, I’ll cover the benefits of healthy eating, essential nutrients in your diet, and simple strategies for making healthier choices.”

Setting the Tone

Your introduction sets the tone for the entire presentation. A way to do this is through a relevant story or anecdote that engages the audience. Suppose you’re talking about innovation; you might start with, “When I was a child, I was fascinated by how simple Legos could build complex structures, which is much like the innovation process.”

Explaining the Structure

Explain the structure of your presentation so that your audience can anticipate how you’ll transition from one section to the next. For instance, if your presentation includes an interactive portion, you might say, “I’ll begin with a 15-minute overview, followed by a hands-on demonstration, and we’ll wrap up with a Q&A session, where you can ask any questions.”

Practice and Preparation

Before you step onto the stage, it’s important that your preparation includes not just content research, but also rigorous practice and strategy for dealing with nerves. This approach ensures you present with confidence and clarity.

Rehearsing the Opening

Practicing your introduction aloud gives you the opportunity to refine your opening remarks. You might start by greeting the audience and sharing an interesting quote or a surprising statistic related to your topic. For example, if your presentation is about the importance of renewable energy, you could begin with a recent statistic about the growth in solar energy adoption. Record yourself and listen to the playback, focusing on your tone, pace, and clarity.

Memorizing Key Points

While you don’t need to memorize your entire presentation word for word, you should know the key points by heart. This includes main arguments, data, and any conclusions you’ll be drawing. You can use techniques such as mnemonics or the method of loci, which means associating each key point with a specific location in your mind, to help remember these details. Having them at your fingertips will make you feel more prepared and confident.

Managing Presentation Jitters

Feeling nervous before a presentation is natural, but you can manage these jitters with a few techniques. Practice deep breathing exercises or mindful meditation to calm your mind before going on stage. You can also perform a mock presentation to a group of friends or colleagues to simulate the experience and receive feedback. This will not only help you get used to speaking in front of others but also in adjusting your material based on their reactions.

Engagement Strategies

Starting a presentation on the right foot often depends on how engaged your audience is. Using certain strategies, you can grab their attention early and maintain their interest throughout your talk:

1. Encouraging Audience Participation

Opening your presentation with a question to your audience is a great way to encourage participation. This invites them to think actively about the subject matter. For instance, you might ask, “By a show of hands, how many of you have experienced…?” Additionally, integrating interactive elements like quick polls or requesting volunteers for a demonstration can make the experience more dynamic and memorable.

Using direct questions throughout your presentation ensures the audience stays alert, as they might be called upon to share their views. For example, after covering a key point, you might engage your audience with, “Does anyone have an experience to share related to this?”

2. Utilizing Pacing and Pauses

Mastering the pace of your speech helps keep your presentation lively. Quickening the pace when discussing exciting developments or slowing down when explaining complex ideas can help maintain interest. For example, when introducing a new concept, slow your pace to allow the audience to absorb the information.

Pauses are equally powerful. A well-timed pause after a key point gives the audience a moment to ponder the significance of what you’ve just said. It might feel like this: “The results of this study were groundbreaking. (pause) They completely shifted our understanding of…”. Pauses also give you a moment to collect your thoughts, adding to your overall composure and control of the room.

How should one introduce their group during a presentation?

You might say something like, “Let me introduce my amazing team: Alex, our researcher, Jamie, our designer, and Sam, the developer. Together, we’ve spent the last few months creating something truly special for you.”

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• Interactive Presentation

How to Start a Presentation | 13 Golden Presentation Openers to Wow Audience in 2024

Lawrence Haywood • 13 September, 2024 • 17 min read

What are the perfect presentation openers? Did you know this? Knowing how to start a presentation is knowing how to present .

No matter how brief, the first moments of your presentation are a huge deal. They have a massive impact not only on what follows but also on whether or not your audience follows along with you.

Sure, it's tricky, it's nerve-wracking, and it's crucial to nail down. But , with these 13 ways to start a presentation and appealing presentation starting words, you can captivate any audience from your very first sentence.

Table of Contents

• Ask a Question
• Introduce as a Person
• Tell a Story
• Give a Fact
• Be Super Visual
• Use a Quote
• Make 'em Laugh
• Share expectations
• Poll your audience
• Live polls live thoughts
• Two Truths and A Lie
• Flying challenges
• Super competitive Quiz Games

Frequently Asked Questions

More tips with ahaslides.

• How to write a presentation
• Presentation Description

Start in seconds.

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1. Ask a Question

So, how to start a speech presentation? Let me ask you this : how many times have you opened a presentation with a question?

Furthermore, have you ever wondered why an immediate question might be a great way to start a presentation?

Well, let me answer that one. Questions are interactive , and interactive presentation is what audiences bored to death of one-way monologues crave the most.

Robert Kennedy III , the international keynote speaker, lists four types of questions to use right at the beginning of your presentation:

While these questions might be engaging, they're not really questions, are they? You don't ask them in the hope that your audience will stand up, one-by-one, and actually answer them.

There's only one thing better than a rhetorical question like this: a question that your audience truly answers , live, right in the moment.

There's a free tool for that...

AhaSlides lets you start your presentation with a question slide, then gather actual answers and opinions from your audience (via their phones) in real-time. These questions can be word clouds , open-ended questions , rating scales , live quizzes , and so much more.

Not only does opening in this way get your audience immediately paying attention in starting a presentation, it also covers some of the other tips mentioned in this article. Including ...

• Getting factual - Your audience's responses are the facts.
• Making it visual - Their responses are presented in a graph, scale or word cloud.
• Being super relatable - The audience is fully involved in your presentation, both from the outside and the inside.

Create an Active Audience.

Click below to make a fully interactive presentation for free on AhaSlides.

Kich off the right way

2. Introduce Yourself as a Person, not a Presenter

How to start a presentation about yourself? What things to include in an about me presentation? Some great, all-encompassing advice on how to introduce yourself in a presentation comes from Conor Neill , serial entrepreneur and president of Vistage Spain.

He likens starting a presentation to meeting someone new at a bar. He's not talking about quaffing 5 pints beforehand to establish Dutch courage; more like introducing yourself in a way that feels friendly, natural and most of all, personal .

• Introduce team member
• How to introduce yourself

Imagine this : You're in a bar where someone piqued your interest. After a few furtive glances, you build up the courage and approach them with this:

Hi, I’m Gary, I’ve been an economic biologist for 40 years and I want to talk to you about the microeconomics of ants . - Your introduction slide about yourself ! And you're going home alone tonight.

No matter how attractive your topic is, no one wants to hear the far-too-commonly-used ' name, title, topic' procession, as it offers nothing personal to latch onto.

Imagine this : You're in the same bar a week later, and someone else has piqued your interest. Let's try this again, you think, and tonight you go with this:

Oh hey, I’m Gary, I think we know someone in common... - You , establishing a connection .

This time, you've decided to treat your listener as a friend to be made rather than as a passive audience. You've introduced yourself in a personal way that has made a connection and has opened the door to intrigue.

When it comes to introduction ideas for presentation, we recommend checking out the full 'How to start a presentation' speech by Conor Neill below. Sure, it’s from 2012, and he makes some dust-coated references to Blackberries, but his advice is timeless and incredibly helpful. It’s a fun watch; he’s entertaining, and he knows what he’s talking about. 

3. Tell a Story - How to Start a Speech Off

How to start an introduction for a presentation? If you did watch the full video above, you'd know that Conor Neill's absolute favourite tip for starting a presentation is this: telling a story .

Think about how this magical sentence makes you feel:

Once upon a time...

For pretty much every child that hears these 4 words, this is an instant attention grabber . Even as a man in his 30s, this opener still makes me wonder what might follow.

Just on the off-chance that the audience for your presentation isn't a room of 4-year-olds, don't worry - there are grown-up versions of 'once upon a time' .

And they all involve people. Just like these:

• "The other day, I met someone who completely changed my thinking..."
• "There's a person at my company who once told me...."
• "I'll never forget this customer we had 2 years ago..."

Remember this 👉 Good stories are about people ; they're not about things. They're not about products or companies or revenue; they're about the lives, the achievements, the struggles and the sacrifices of the people behind the things.

Aside from conjuring an immediate surge of interest by humanising your topic, there are several other benefits to starting a presentation with a story:

• Stories make YOU more relatable - Just like in tip #2 , stories can make you, the presenter, seem more personal. Your experiences with others speak far louder to audiences than stale introductions of your topic.
• They give you a central theme - Though stories are a great way to start a presentation, they also help to keep the entire thing cohesive. Calling back to your initial story at later points in your presentation not only helps to solidify your information in the real world but it also keeps the audience engaged through the narrative.
• They're jargon busters - Ever heard a children's story that starts with ' once upon a time, Prince Charming drilled down on the actionability principle inherent in agile methodology '? A good, natural story has inherent simplicity that any audience can understand.

💡 Going virtual with your presentation? Check out seven tips on how to make it seamless !

4. Get Factual

There are more stars in the universe than there are grains of sand on earth.

Did your mind just explode with questions, thoughts and theories? That's how to start a presentation, as the best way for the powerpoint Presentation Introduction!

Using a fact as an opener to a presentation is an instant attention grabber.

Naturally, the more shocking the fact is, the more your audience is drawn to it. While it's tempting to go for pure shock factor, facts need to have some mutual connection with the topic of your presentation. They need to offer an easy segue into the body of your material.

Here's an example I recently used at an online event ran from Singapore 👇 "In the U.S alone, around 1 billion trees' worth of paper are thrown away yearly."

The speech I was giving was about our software, AhaSlides, which provides ways to make presentations and quizzes interactive without using stacks of paper.

Though that's not the biggest selling point of AhaSlides, it was super easy for me to connect that shocking statistic and what our software offers. From there, segueing into the bulk of the topic was a breeze.

A quote gives the audience something tangible , memorable and understandable to chew on, all while you proceed into a presentation that will likely be a series of more abstract ideas.

5. Make it Visual - How to Introduce a Topic in a Presentation

There's a reason I chose the GIF above: it's a mix between a fact and an engaging visual .

While facts grab attention through words, visuals achieve the same thing by appealing to a different part of the brain. A more easily stimulated part of the brain.

Facts and visuals usually go hand-in-hand regarding how to start a presentation. Check out these facts about visuals:

• Using images endears you to the 65% of people who are visual learners. ( Lucidpress )
• Image-based content gets 94% more views than text-based content ( QuickSprout )
• Presentations with visuals are 43% more persuasive ( Venngage )

It's the last stat here that has the most significant implications for you.

Think about this 👇 I could spend all day telling you, through voice and text, about the impact of plastic on our oceans. You may not listen, but the chances are that you will be more convinced by a single image:

That's because images, art in particular, are way better at connecting to your emotions than I am. And connecting to emotions, whether through introductions, stories, facts, quotes or images, gives a presentation its persuasive power .

On a more practical level, visuals also help make potentially complex data super clear. While it's not a great idea to start a presentation with a graph that risks overwhelming the audience with data, visual presentation material like this can certainly be your best friend later on.

6. Use a Solitary Quote - How to Start off a Presentation Speech

Like a fact, a single quote might be the best way to start a presentation as it can add a vast deal of credibility to your point.

Unlike a fact, however, it's the source of the quote that often carries a lot of the gravitas.

The thing is, literally anything anyone says can be considered a quote. Stick some quotation marks around it and...

...you've got yourself a quote. Lawrence Haywood - 2021

Starting a presentation with a quote is pretty great. What you want is a quote that starts a presentation with a bang. To do that, it has to check these boxes:

• Thought-provoking : Something that gets the audience's brains working the second they hear it.
• Punchy : Something 1 or 2 sentences long and short sentences.
• Self-explanatory : Something that requires no further input from you to aid understanding.
• Relevant : Something that helps you segue into your topic.

For mega-engagement, I've found it's sometimes a good idea to go with a controversial quote .

I'm not talking about something completely heinous that gets you thrown out of the conference, just something that doesn't encourage a unilateral 'nod and move on' response from your audience. The best opening words for presentations might come from controversial opinions.

Check this example 👇 "When I was young, I thought that money was the most important thing in life. Now that I am old, I know that it is" - Oscar Wilde.

This certainly isn't a quote that elicits total agreement. Its controversial nature offers immediate attention, a great talking point and even a way to encourage audience participation via a 'how much do you agree?' question ( like in tip #1 ).

7. Make it Humorous - How to make a Boring Presentation Funny?

One more thing a quote can offer you is the chance to get people laughing .

How many times have you, yourself, been an unwilling audience member in your 7th presentation of the day, needing some reason to smile as the presenter plunges you head-first into the 42 problems of stopgap solution bring ?

Humour takes your presentation one step closer to a show and one step further from a funeral procession.

Aside from being a great stimulator, a bit of comedy can also give you these benefits:

• To melt the tension - For you, primarily. Kicking off your presentation with a laugh or even a chuckle can do wonders for your confidence.
• To form a bond with the audience - The very nature of humour is that it's personal. It's not business. It's not data. It's human, and it's endearing.
• To make it memorable - Laughter has been proven to increase short-term memory. If you want your audience to remember your key takeaways: make 'em laugh.

Not a comedian? Not a problem. Check out these tips on how to start a presentation with humour 👇

• Use a funny quote - You don't have to be funny if you quote someone who is.
• Don't crowbar it - If you're finding it difficult to think of a funny way to start your presentation, just leave it. Forced humour is the absolute worst.
• Flip the script - I mentioned in tip #1 to keep introductions away from the over-flogged 'name, title, topic' formula, but the 'name, title, pun' formula can funnily break the mould. Check out below what I mean...

My name is (name) , I am a (title) and (pun) .

And here it is in action:

My name is Chris, I'm an astronomer and lately my whole career has been looking up. You, getting off on the right foot

8. Share expectations - Best Way to Open a Speech

People have different expectations and background knowledge when they attend your presentations. Knowing their objectives can provide a value that you can use to adjust your presenting style. Adapting to people’s needs and meeting the expectations of everyone can result in a successful presentation for all involved.

You can do this by holding a small Q&A session on  AhaSlides . When you start your presentation, invite attendees to post the questions they are most curious about. You can use the Q and A slide pictured below.

Some questions that I am happy to be asked:

9. Poll your audience - Different Way to Present a Presentation

This is another easy way to boost the excitement levels and creativity of everyone in the room! As the host, split the audience into pairs or trios, give them a topic and then ask teams to make a list of possible responses. Then have each team submit their answers as fast as possible to a Word Cloud or Open-Ended question panel on  AhaSlides . The results will show up live in your slide show!

The topic of the game does not need to be the topic of the presentation. It can be about anything fun but provokes a lighthearted debate and energises everyone.

Some good topics for a presentation are:

• Three ways to name a group of animals (Eg: a cupboard of pandas, etc.)
• Best characters in the TV show Riverdale
• Five alternative ways to use a pen

Get free templates to wow your audience with a great introduction in your next presentation. Sign up for free and take what you want from the template library!

10. Live polls, Live thoughts

If you’re worried that the above games have too much “typing”, then an icebreaker with a live poll will capture everyone’s attention but take much less effort. The questions can be funny and silly, industry-related, and debate-prompting, and are designed to get your audience networking.

Another idea is to start with easy-going, essential questions and move on to trickier ones. In this way, you lead the audience toward the topic of your presentation and thereafter, you can build up your presentation based on these questions.

Don’t forget to organise the game on an online platform like  AhaSlides . By doing this, responses can be displayed live on the screen; everyone can see how many people think like them!

🎊 Tips: Use the idea board to organise your options better!

11. Two Truths and A Lie - Another Way of 'Get to know Me Presentation'

Spin more fun to your session! This is a classic icebreaker game with a straightforward rule. You have to share three facts, only two of which are true, and the audience must guess which one is the lie. The statements can be about you or the audience; however, if attendees have never met before, you should give out prompts about yourself.

Collect as many sets of statements as possible, then create an online multiple-choice poll for each one. On D-Day, present them and let everyone vote on the lie. Tip: Remember to hide the correct answer till the end!

You can get ideas for this game  here .

Or, check out the 'real' Get to Know me Games

12. Flying challenges

Icebreakers mostly center around you – the presenter – handing out questions and requests to the audience, so why not mix it up and have them take turns challenging each other? This game is a physical task that gets people moving. It’s a beautiful way to rock the whole room and get people interacting.

Give out paper and pens to the audience and ask them to think of challenges for the others before crumpling them into balls. Then, count down from three and throw them into the air! Ask people to grab the one nearest them and invite them to read the challenges.

Everyone loves winning, so you can’t imagine how challenging this can be! The audience will be even more motivated if you put up a prize for the most exciting questions!

13. Super competitive quiz games

How to make a presentation fun? Nothing can beat games at hyping people up. Knowing this, you should have your audience jump straight into a fun quiz at the beginning of your presentation. Wait and see how energised and hyped up they become!

The best thing: This is not limited only to entertaining or easy-going presentations, but also more “serious” formal and scientific ones. With several topic-focused questions, attendees can get a clearer insight into what ideas you are about to bring them while becoming more familiar with you.

If you are successful, the preconception that a presentation must be painstakingly nerve-wracking disappears almost immediately. All that is left is pure excitement and a crowd eager for more information.

Need more interactive presentation ideas ? AhaSlides got you covered!

Why is it Important to Start a Presentation Effectively?

Starting a presentation effectively is crucial because it sets the tone for the entire presentation and can capture the audience's attention and interest. If you fail to engage your audience at the beginning, they may quickly lose interest, be bored and tune out, making it difficult to get the message across effectively.

Unique ways to start a presentation?

A few ways to make it unique include Telling a Story, Starting with a Surprising Statistic, Using a Prop, Beginning with a Quote or Starting with a Provocative Question!

Three keys to a Successful Presentation

Engaging Opener, Inspiring Stories with a Clear Call to Action

Starting lines of presentation?

Good morning/afternoon everyone, welcome to my presentation Let me start by saying a few words about myself. As you can see, our main topic for today is...... This talk is designed to ...

When a quotation is used in a presentation you should…

Cite every source clearly, during speaking, in handouts to participants and also on the slides.

Bonus Download! Free Presentation Template

Make it interactive

Lawrence Haywood

Former ESL teacher and quiz master converted to the wild slide. Now a content creator, traveller, musician and big time slider preaching the good word of interactivity.

Tips to Engage with Polls & Trivia

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How to Start a Presentation [+ Examples]

Updated: October 07, 2024

Published: August 18, 2023

The first step in mastering the art of delivering powerful presentations is understanding how to start a presentation properly.

In this post, you'll discover strategies for crafting a solid presentation opening, designing an impactful opening slide, and delivering a memorable presentation.

Table of Contents

Why Your Presentation Opening Matters

How to start a presentation, opening slide examples, best practices for starting a presentation.

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The opening of your presentation sets the tone for your entire session.

Within the first few minutes, most of your audience will decide whether they find your expertise, experience, and topic compelling enough to warrant their attention.

Think of it this way: Your opening is a preview of your presentation like a trailer is a preview of a movie. If the five-minute trailer isn’t engaging or impactful, why should the audience bother sitting through the half-hour movie?

Your opening shapes the expectations of your audience and entices them to stay engaged throughout the session.

And although you’ll still need to work to maintain their attention, getting it right from the start will spare you the challenge of re-engaging a disinterested audience right from the beginning of your presentation.

This opening statement is powerful because rather than lead with his “credentials” or “accolades,” as the audience most likely expects, he defies that expectation.

He creates a sense of intrigue that instantly piques the audience's curiosity and compels them to pay closer attention.

Infuse humor.

In Tom Thum's TedTalk titled Beatbox Brilliance , he sets a lighthearted tone by stepping on stage wearing oversized sunglasses and declaring, “My name is Tom, and I've come here today to come clean about what I do for money.”

As you might expect, this humorous approach not only elicits laughter but also surprises the audience, who are intrigued and pleasantly surprised at the tone he sets for the presentation.

Ask a question.

Graham Shaw's presentation titled “ Why people believe they can’t draw - and how to prove they can ” begins with, “Hi, I've got a question for you - how many people here would say they can draw?”

Seeing as this is a relatively lighthearted question that’s simple to answer, the audience responds immediately.

Now, what makes this a powerful opening technique is that Graham then goes on to say:

“When people say they can’t draw, I think it's more to do with beliefs rather than talent and ability. When you say you can’t draw, that’s just an illusion, and today I’d like to prove that to you.”

By immediately challenging a widely held belief among the audience and promising to debunk it during the presentation, he employs a powerful technique that keeps the audience fully engaged.

This approach makes the audience feel “invested” in the outcome of the presentation and curious as to whether he can back up his claim.

2. Tell your audience why they should be listening to you.

Getting your audience’s attention is just one part of the equation. Once you have it, you must also explain why they should “keep” listening to you. Here are some ways to do this:

Highlight relevant personal experience.

In Phil Waknell’s opening section, he talks about how he’s spent the last ten years helping conference speakers, business leaders, and entrepreneurs prepare and deliver powerful presentations .

This immediately signals to the audience that he’s someone worth listening to and positions him as a credible source of insights based on the wealth of experience he has gathered.

Highlight your expertise.

During the opening section of Dr. Lara Boyd’s presentation titled “ After watching this, your brain will not be the same ,” she says, “I’m Dr. Lara Boyd, and I’m a brain researcher here at the University of British Columbia.”

Sharing her credentials as a brain researcher is crucial to gaining her audience's trust — especially considering the technicality of her topic.

But even while creating presentations outside fields like brain research, sharing qualifications and credentials in your opening section can be a powerful technique.

This helps you position yourself as a credible authority and reinforcing your audience's confidence in your ability to deliver valuable information.

Tell your audience what’s in it for them.

In Mel Robbins’ opening section for her presentation titled “ How to stop screwing yourself over ,” she ends her introduction by saying:

“I’m here for you. I’m going to tell you everything I know in less than 18 minutes about how to get what you want.”

Although she started the section by highlighting her experiences and expertise, she went further by explicitly stating the benefits her audience can expect from her presentation.

Doing this is a great way to create a compelling reason for your audience to invest their time and attention and emphasize the value of the presentation you’re about to deliver.

3. Introduce your topic.

If your topic is relatively simple to grasp or your audience is particularly knowledgeable, introducing your topic can be as easy as “Today, I’m going to be talking to you about how we’ve built a six-figure software company in 6 months.”

However, if your topic is more complex or unfamiliar to the audience, you must do a bit more heavy lifting in your opening section.

For example, Sam Bern’s “ My philosophy for a happy life ” presentation discusses how he lives a happy life despite having Progeria disease.

However, because this condition might be unfamiliar to some audience members, he takes some time in his opening section to talk about the illness before delving into the meat of his presentation.

Similarly, if you’re presenting on a complex topic or to an audience that isn’t knowledgeable, it’s essential to consider this when crafting your opening section.

4. Leverage storytelling.

Stories can create immersive experiences that captivate the audience and convey a core message.

For example, in the opening section of Sam Bern's presentation, he tells a story about his struggles while trying to achieve his goal of becoming a drummer in his school marching band, despite living with Progeria disease.

This sets the tone for his entire presentation by conveying an inspiring message of fighting against and succeeding despite the odds.

Another great example is the opening section of Josh Kaufman’s presentation, titled “ The First 20 Hours — how to learn anything ,” where he tells a story about his experience as a time-strapped first-time parent.

This story enhances the presentation as Josh eventually shares that this experience triggered his interest in studying how to become an efficient learner.

Finally, Amy Morins’s presentation “ The Secret of Becoming Mentally Strong ” is another excellent example of leveraging storytelling.

Amy starts her presentation with a thought-provoking story about observing a Facebook friend's seemingly perfect life.

She then highlights how such comparisons can lead to negative thought patterns and emphasizes the importance of cultivating mental resilience.

This relatable story not only resonates with her audience but also sets the stage for her message on building inner strength.

All these presentations are great examples that highlight how incorporating story-telling in your openings can be a powerful tool for creating memorable and impactful presentations.

Your presentation slides play a crucial role in determining the impact and effectiveness of your presentation.

In this section, you’ll find examples of 8 powerful opening slides across various use cases that not just support but enhance the presentation openings:

1. “ Blackboard is Getting an Upgrade ”

Although these are very different methods of injecting humor at the start of a presentation, they show how infusing humor can be a powerful tool for adding a touch of personality and creating a more enjoyable presentation for the audience.

4. Keep it short and sweet.

While it's important not to rush through the start of your presentation, keeping your opening concise is equally important. But remember, concise does not mean sacrificing substance; it simply means delivering information efficiently.

Essentially, you want an opening section that allows you to create a solid initial impression without losing the audience's interest.

So, how long should this opening secretion be?

Most successful presentation openings are under three minutes, and many are shorter, often clocking in at under one minute.

5. Embrace authenticity.

Contrary to popular belief, there isn't a specific personality that makes someone a better presenter. In fact, the most impactful presentations have been delivered by individuals with diverse characters.

Take, for instance, the contrasting styles of Tom Thum’s irreverent humor and animated mannerisms and Sam Bern, who adopts a relaxed and conversational approach. Despite their differences, both speakers have garnered millions of views for their talks.

So, rather than emulating or mimicking their presentations, the key takeaway is to embrace authenticity.

Allow your personality to shine through, lean on your strengths, and be human in your delivery.

Mastering the Art of Captivating Presentations

Starting a presentation is a skill that is as much an art as it is a science. Thankfully, it is also a skill that can be learned and honed.

By implementing the strategies in this guide and refining them through experience, you’ll become a master at delivering impactful presentations that command attention and leave a lasting impression.

All from the moment you step onto the stage.

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